Did you know…
- If a company shows that it is highly involved in its local chamber, consumers are 10% more likely to think that its products stack up better against its competition.
- When a consumer thinks more favorably of a company because the company is highly involved in its local chamber of commerce, it is because he or she infers that the company is trustworthy and cares about its customers.
- When consumers know that a small business is a member of the chamber, they are 49% more likely to think favorably of it and 80% more likely to purchase goods or services from the company in the future.
For a full copy of the study, click here. *2012 Research Study by The Shapiro Group: The Real Value of Joining a Local Chamber of Commerce